Initiative: Nand Kishore
Location: Madhya Pradesh, India
Nand Kishore is a farmer from Bhimukh village in Madhya Pradesh. A class 12th passout, Nand Kishore created his Youtube channel after learning bee farming by watching Youtube videos. His videos educate farmers about efficient alternatives to traditional farming. For example, when there is less availability of water during summers, farmers should grow Tilli (black sesame) because it needs less water and is resistant to diseases. He shoots videos on his phone and edits them using free editing softwares. These videos are not only a rich source of information for illiterate farmers, they also help in building farmer’s communities. His most watched video – ‘How Water comes to a Well’, raked in 9.3 lakh views. He got the opportunity to travel to Nigeria when a Nigerian farmer saw his Youtube video on ‘Five Secrets of Papaya Farming’ and invited him to advise on Papaya farming.